Business Administration—Marketing
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MAJOR COURSES |
Qtr. hrs. |
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MKT220 |
Principles of Marketing |
4 |
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MKT231 |
Advertising and Promotion |
4 |
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MKT241 |
Consumer Behavior |
4 |
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MKT246 |
Professional Selling |
4 |
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IBS230 |
International Marketing |
4 |
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BUSINESS COURSES |
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ACC101 |
Financial Accounting I |
4 |
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BUS100 |
Business Organization and Management |
4 |
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BUS220 |
Placement Seminar |
1 |
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BUS231 |
Business Law I |
4 |
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BUS292 |
Internship |
5 |
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CIS104 |
Computer Essentials |
2 |
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CIS120 |
Spreadsheets and Database |
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Management Applications |
2 |
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CIS125 |
Graphical Business Presentations and Integration |
2 |
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Multimedia and Business Presentations/Advanced |
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Spreadsheets/Advanced Database Elective |
2 |
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LIBERAL ARTS COURSES |
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ENG101 |
English Composition I |
3 |
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ENG102 |
English Composition II |
3 |
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ENG103 |
English Composition III |
3 |
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ENG111 |
Oral Communication |
3 |
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SOC225 |
Psychology |
4 |
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Macroeconomics/Microeconomics Elective |
4 |
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General Education Core Humanities Elective |
4 |
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General Education Core Mathematics/Science Elective |
4 |
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General Education Core Social Science Elective |
4 |
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FREE ELECTIVES |
12 |
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BUSINESS ELECTIVES |
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ACC104 |
Managerial Accounting |
4 |
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BUS245 |
Business Ethics |
4 |
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BUS255 |
Entrepreneurship |
4 |
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BUS258 |
E-Business |
4 |
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BUS281 |
Project Management |
3 |
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CIS201 |
Advanced Spreadsheets |
2 |
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CIS203 |
Advanced Database Management Systems |
2 |
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CIS212 |
Multimedia and Business Presentations |
2 |
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CIS233 |
Web Design I |
3 |
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IBS201 |
International Business |
4 |
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IBS220 |
International Trade |
4 |
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MGT220 |
Principles of Management |
4 |
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MGT231 |
Organizational Behavior |
4 |
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MGT249 |
Human Resources Management |
4 |
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Others as posted |
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90 CREDIT HOURS REQUIRED FOR GRADUATION In the final quarter most on-site courses are offered only during the late afternoon and early evening so as not to interfere with internships. *Not all courses are offered at the Lower Manhattan Extension Center. |
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